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Fashion & Apparel
Inbox Zero in 48 Hours
How a fashion brand cleared a 2,200-ticket backlog and lifted CSAT by 40%.
+40% CSAT Score
+40%
CSAT Lift
2,200+
Tickets Cleared
< 4hrs
First Reply SLA
+22%
Repeat Purchases
The Challenge
A viral TikTok campaign drove 5x normal order volume overnight. The support inbox hit 2,200 unread tickets within 48 hours. The brand reputation was visibly eroding in comment sections.
The Solution
We deployed an emergency response team within 6 hours of onboarding. Using pre-approved macros and escalation paths, we cleared the full backlog in 48 hours, then transitioned into an ongoing managed support model.
Outcomes
- Full inbox cleared in 48 hours
- CSAT score improved from 63% to 88%
- Average first response time: under 4 hours
- Repeat purchase rate increased 22% over 90 days
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